Several weeks ago, BMW unveiled its concepts for connected and shared mobility at an event in London’s Roundhouse. At the presentation, Board Member Peter Schwarzenbauer confided that
Branding for The Mobility Revolution™
When I was in school, you either liked Ford or Chevy, BMW or Mercedes. Comparing Ferrari and Lamborghini trading cards was fun. Everyone picked a car-brand and identified with
Future of Mobility, Future of Work
In a new article, posted at Move Forward, Lukas Neckermann explores the impact of the sharing economy on the future of work. Will jobs be Uberized?
Why bet on a dying horse?
I had the pleasure of speaking on The Mobility Revolution at an industry conference filled with 300 internal-combustion-engine developers last week. As usual, I shared
Quattroruote Keynote Speech Online
Lukas Neckermann was a keynote speaker at Quattroruote Day in Milan, celebrating Italy’s celebrated auto magazine’s 60th anniversary. The full speech is now available to
Projections for 2016
To start the new year, Lukas Neckermann posted over 30 of his more immediate projections for 2016 via Twitter. “I’ve taken the core, long-term thinking